How to Upload a Vyond Video in Youtube

Including video in electronic mail is a great way to drive email date and video play rates, but information technology takes a piddling planning.

This guide volition provide articulate and easy instructions for sending emails with a video and/or blithe GIFs. Nosotros'll also share the elements of corking video emails and nowadays four methods for adding video to your emails.

Watch the video beneath and jump ahead to this section for detailed instructions.

The must-haves for sending a video through e-mail

Want to learn how to send a video through email? These are the two things y'all have to keep in heed:

An engaging visual preview

People are less likely to lookout your video if you stand for it every bit a long URL link in an electronic mail.

Imagery is the best way to alert readers to a video in your email. Video is a visual medium, and so it simply makes sense to promote it with images. Not to mention, humans are visually oriented, so imagery is more than likely to catch attending in a crowded inbox. Retrieve almost "clickability" when deciding how to present a video in an electronic mail.

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In the example to a higher place, it looks like the video is embedded into the e-mail, but it's actually an animated GIF prototype with a play button over it. More than on this below.

Experience beyond email platforms

Email apps—or clients—are not created equally. They all have different ways of displaying emails and attachments. For all-time results, you have to endeavor to give every recipient, no matter what customer they use, the same e-mail experience.

Here is a comprehensive resource on how e-mail apps display content differently, and which types of video content to avert.

By thinking well-nigh "clickability" and compatibility, you tin evaluate the best way for your business organisation to send video emails.

4 ways to electronic mail a video

Choosing your method for emailing a video depends on what'due south most important to y'all. Do you intendance more about a seamless video-watching feel in the electronic mail, or are yous more than interested in getting clicks to your site? How much fourth dimension can you spend on adding videos to e-mail? Do yous know how to use HTML?

A video email case from Wistia

Here is a breakdown of the strengths and weaknesses of 4 ways to add a video to an email:

Link + image

Our checklist for videos in electronic mail:

• An engaging visual preview ✅
• Back up beyond email clients ✅

Our recommended fashion to email a video is through linking an paradigm or animated GIF. It offers e-mail recipients an engaging preview of the video while still enabling them to click, watch your video, and continue exploring your site.

This method works actually well for recipients who are reading the video email on their iPhone or other mobile devices.

It works past including an image—either a thumbnail image or an animated GIF—of your video in an email that links to a landing page. Be sure the video described in your email is at or well-nigh the top of the page you've linked.

Hither's how you can share a video through email with this method:

• Upload your video to a video hosting site like YouTube.
• Add the prototype of your video thumbnail to an email.
  • Take a screenshot of your video thumbnail or by creating an animated GIF of your video and calculation a play push to it.
  • Vyond Premium, Professional, and Enterprise account holders can create custom animated GIFs or plough portions of a video into an animated GIF for this purpose. Giphy is also a free and easy mp4 to GIF-creation tool.
  • Hither's how to download an animated GIF in Vyond Studio:

• Insert the prototype or animated GIF into the electronic mail body.
• Link the image to your video.
  • Hither are instructions for linking an image in Gmail and Outlook.

A GIF is constructive, because the animation volition capture your reader'south attention. Be conscientious, though: some clients like Outlook 2007, 2010, and 2013 won't play the GIF.

Embed with HTML5

Our checklist for videos in email:
An engaging visual preview ✅
Support across electronic mail clients ❌

Another way to email a video is to embed it in the bulletin then recipients can play it right from the email. You tin can embed a video in an email by coding it into the message through HTML5.

To embed a video in an email, you or a developer at your company will need to adapt the HTML5 code of your email using these instructions.

When a video is properly embedded in an email, information technology's an ideal user feel—the recipient tin can watch the video right from their email without needing to become anywhere.

There are, nonetheless, a few downsides to this method. Non all email platforms back up HTML5 videos:

Emails with embedded videos are sometimes marked as spam, which makes the message unreadable for recipients.

It'due south besides more than difficult to drive email clicks with this method considering a video that y'all can play in the electronic mail tin can't be linked to another website. The viewer might watch your video, merely might not visit your website.

Attach an mp4 file

Our checklist for videos in email:

• An engaging visual preview ❌
• Support beyond electronic mail clients ❌

Instead of including a video preview or the video itself in the email, y'all can opt to send the video as an attached file in your e-mail.

The process for attaching a video to an email is like shooting fish in a barrel—simply click the "attach" push (typically, the icon is a newspaper clip), and select the video file that y'all want to attach.

This method is nice and simple, but information technology doesn't offer an engaging visual preview or drive clicks.

A single attachment doesn't easily capture the attending of email recipients—they could hands miss the video unless they scroll to the bottom of the message and encounter the attachment. If you're using this method, exist try to include visuals of the video in the torso of the electronic mail too to engage recipients.

Email marketing platforms do non support attachments, so emails with mp4 attachments must exist sent from individual accounts. This method is not a good way to send big video files, as the typical limit for a video file across electronic mail clients is 20 to 25MB. To send big video files to a small-scale number of people, attempt a file-sharing platform like WeTransfer.

One piece of work-effectually is to send a big video file as an email attachment through your customer's Drive. Gmail, for instance, offers the Google Drive suite; Outlook has OneDrive.

While emailing a video as a drive-file zipper will allow you to send larger videos, this tactic will work merely for recipients who use that drive service—then the method is withal limited in support beyond clients.

Attaching a video file doesn't really encourage recipients to proceed exploring your brand, either. Instead of visiting your website, they are opening an zipper.

With these limitations, the attachment method may work for communication with a small number of people who have the right drive arrangement for opening up your video file. But attaching a video to an email is not recommended for reaching out to a big number of customers, considering the file-size restrictions across clients.

Include a YouTube link

Our checklist for videos in email:

• An engaging visual preview ✅
• Back up across email clients ✅ & ❌

If you include a YouTube URL in the body of a Gmail message, the video will appear every bit a playable attachment for Gmail recipients. The URL will piece of work for everyone, but only Gmail users will be able to play the video in the email. For those readers, this is a useful manner to get your video played correct away, in the e-mail itself. It won't work as well for people using other platforms, similar the Mail app on their iPhone or other mobile devices.

On the flip side, this method doesn't encourage traffic to your site. Recipients who click on the attachment will exist directed to the YouTube video page, so they may explore your brand more past poking effectually your company's YouTube channel. But information technology's unlikely that the video page volition bring traffic to your site unless the video itself has a CTA button to your site.

This method isn't recommended for a large number of recipients, as anyone using another email platform will run across only the apparently URL and most likely won't be motivated to watch the video.

Electronic mail videos with your viewer in listen

Calculation video to your emails is a reliable style to increment engagement from recipients. Marketing research shows that including videos in emails consistently leads to greater open, click-through, and conversion rates.

These results, however, happen only if your videos are emailed with the viewer in mind. From your video display to support beyond email platforms, you have to weigh quite a few factors to transport a video that engages readers. Using this guide, you tin can find a method for emailing videos that is accessible and engaging and encourages viewers to connect with your content.

Create Your Ain Videos for Email

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Source: https://www.vyond.com/resources/how-to-send-video-through-email/